Wednesday, January 14, 2004
( 1:51 PM )
Ya Gotta Have Standards
It has been revealed that even though MoveOn.Org put in a request to have its new ad aired during the Super Bowl, CBS says it may not run the ad because of standards and practices. The ad, in case you hadn't yet heard of it, shows various scenes of little children doing "difficult service and manufacturing jobs -- washing dishes, hauling trash, repairing tires, cleaning offices, assembly-line processing and grocery checking -- followed by the line: "Guess who's going to pay off President Bush's $1 trillion deficit?"
A spokesman for CBS said the Viacom-owned
network has received the request from MoveOn
to run the ad in the Super Bowl, but added that
the ad has to go through standards and practices
before CBS will say if it can run an advocacy ad
during the game. The spokesman said he didn't
think it was likely that the spot would pass
standards and practices.
Of course, this from the network that is fine with airing Super Bowl commercials about boozing with scantily clad women - oh, not to mention a full airing of the Victoria Secret Soft Porn Underwear Show and two hours of fawning documentary on Michael Jackson after his arrest for child molestation. But it's important to set limits.
Daily Kos has all the commentary.